When you own a franchise or multi-location business, marketing can present special concerns and challenges. SEO experts like those at Conversion Buddha help businesses like yours market to today’s consumer with today’s best methods. Here are some of the quick-start keys to success in social media marketing for multi-location businesses.
Put Everything Out There
When you have a solid social media presence, it’s easier for your current and potential customers to find what they need. Consider this: most consumers under the age of 35 use social media or brand websites to find contact information, get in touch with customer service or research products and brands on at least a somewhat regular basis. IF you want your customers to find what they need without leaving your site frustrated, your strategy for social media marketing should start with providing everything they need for every location in one spot.
Let Customers Know Where You’re Open and When
Today’s consumer is searching for everything on their mobile device, from the opening and closing times of their favorite businesses to prices, specials and more. One of the biggest reasons you need to have an established social media presence as a multi-location business is to offer customers a way to find out where you’re open near them and what time you open, close, and what your holiday hours are. This saves them time and boosts your foot traffic on-site.
Save Your Consumer Time – and Money
Budget-savvy shoppers are going to choose days and times when your business is offering sales and specials to patronize your locations. With social media marketing for multi-location businesses, you can offer consumers information about these kinds of discounts and savings – as well as exclusive coupons to encourage keeping tabs on your social media sites – all at a glance.
